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EnrichBridge

The product-data network

Product data,
connected and complete.

EnrichBridge turns messy catalogues into clean, image-complete, rights-controlled records — then runs the channel on top of them: availability, pricing, marketing, even a ready-made storefront. One source of truth, connecting whoever owns the product data with the retailers authorised to sell it.

Pre-launch · now onboarding founding partners

How EnrichBridge connects the channelBrands connect to EnrichBridge directly, and other brands connect through a distributor. EnrichBridge — the neutral, rights-controlled product-data layer that enriches data, controls rights and syndicates it — sends entitled data out to a ready-made storefront, marketplaces, and dealers and retailers. Retailers can also pull entitled data back. Below, the six things the platform does: product data, pricing, inventory, marketing, storefronts and market insight.brand-directdistributor-ledentitled data outretailers can also pullBrandBrandDistributorthe bridgeEnrichBridgeenrich datacontrol rightssyndicate outneutral data layerYour storefrontMarketplacesDealers & retailersSIX THINGS IT DOESProduct dataPricingInventoryMarketingStorefrontsMarket insight

EnrichBridge connects brand catalogues, distributor data and retailer storefronts through one enriched, rights-controlled product data layer.

The problem

Messy product data costs the whole channel time and sales.

The same catalogue gets cleaned over and over, by different hands, at every step — and still arrives at the shelf incomplete. Everyone pays for it differently.

Brands

Your catalogue gets re-keyed, half-entered and out of date the moment it leaves your hands — and every dealer represents you differently.

Distributors

Cleaning and re-formatting product data for each dealer is a cost centre that never ends, and your dealers still can't list fast enough.

Retailers

Incomplete specs, missing images and bad data mean products sit unlisted — while big-box and online giants win on the one thing you were outgunned on.

Built for every channel path

Some brands sell through distributors. Others sell direct. EnrichBridge supports both.

One shared product-data layer keeps records complete, authorised and commerce-ready across the network — connecting the people who own the data with the people who need it to sell.

01

Brand-direct

brandenrich bridgeretailers

Brands publish enriched product data directly to the authorised retailers who sell them — own your records, media, pricing, permissions and data rights.

For brands
02

Distributor-led

branddistributorenrich bridgedealers

Distributors enrich and distribute the catalogues they manage across their dealer network — turn data work into a dealer-enablement service.

For distributors
03

Retailer-pull

retailerenrich bridgestorefront

Retailers access entitled product data from the brands and distributors they sell, and syndicate it to Shopify and marketplaces — compete on data.

For retailers

How it works

From a messy line-sheet row to a shelf-ready listing — sourced at every step.

The same four steps work whether the data comes straight from a brand or through a distributor.

  1. 01

    Contribute

    Bring your catalogue in from wherever it lives — spreadsheets, PDFs, line sheets, an ageing ERP. No clean-up required first.

  2. 02

    Enrich & verify

    Canonical titles, structured specs, categories and images — AI does the heavy lifting, people approve every change, and every value records its source.

  3. 03

    Control rights

    You decide who can see, sell, display and market with your data. Contributors keep ownership; permissions travel with every field.

  4. 04

    Syndicate

    Ship clean, commerce-ready feeds to dealer storefronts, Shopify and marketplaces — so products list in hours, not days.

sample record · illustrative

Acoustic dreadnought guitar

Sample Brand · SKU ADN-140CE

shelf-ready

96%

11/12 required fields6 images3 identifiers verified1 value in review
category
Guitars › Acoustic
verified
top wood
solid spruce
brand-supplied
back & sides
mahogany
brand-supplied
electronics
onboard preamp + tuner
rights ok
finish
natural satin
brand-supplied
description
written from the specs
AI draft · in review
6 photos · rights cleared
GTINUPCMPN

no source, no field — every value cites where it came from.

One platform

More than clean data — the whole channel, in one place.

It starts with complete, rights-controlled product data. On top of that record sit availability, pricing, marketing and a ready-to-sell storefront — so the same source of truth runs the channel, not just the catalogue.

01

Product information

One authoritative record per product — canonical titles, structured specs, categories and images — brought in from spreadsheets, PDFs or an ERP. AI drafts, people approve, and you decide who can see, sell, display and market each field, with every value carrying its source.

02

Pricing

Manage cost, list and suggested retail across currencies, and run volume discounts and rebate programs with proof and settlement.

03

Inventory & availability

Share on-hand, incoming and on-order up and down the channel — at the granularity you choose, hidden by default until you share it.

04

Marketing & assets

A shared home for campaigns, launches and brand kits with co-op funds, dates and usage rights — assets that land on the right products automatically, on your schedule.

05

Storefronts & sales channels

Turn the catalogue into a ready-made, on-brand online store — search, product pages, cart and checkout on your own domain — or syndicate to Shopify and marketplaces and connect your systems by API.

06

Market insight

See where demand and assortment are heading through aggregated, anonymized category signals — never any single business's numbers.

Get started

See it on your own data.

The fastest way to understand EnrichBridge is to watch your own messy catalogue turn into clean, complete, commerce-ready records — and go live on a storefront, a dealer feed or a marketplace. Tell us about your data and we'll walk you through it, scoped to what you have.

  1. 01Bring in a few priority catalogues — as-is, from spreadsheets, PDFs or an ERP
  2. 02Clean & enrich the records, AI-assisted and human-approved
  3. 03Attach images & media, with source and rights recorded
  4. 04Score every catalogue for completeness & quality
  5. 05Publish to a storefront, a dealer feed or a marketplace
  6. 06See the before/after in your own numbers

Trust & your data

Built to be trusted with other companies' data.

A shared product-data layer only works if contributors stay in control. That's the foundation, not a feature.

You own what you contribute

Brands and distributors keep ownership of the data they bring. Raw catalogues are never resold. We build structure on top — you keep your data.

Every value carries its source

Provenance is non-optional. Each field records where it came from and who approved it, so you can always see — and trust — what's on the shelf.

You control how it's used

You decide who can see, sell, display and market with your data — grant what you want, to whom you want, and change it any time.

Why now

The tool is the on-ramp. The product graph is the destination.

Cleaning catalogues is the start. The lasting value is the structure that accumulates underneath — how products relate, what's compatible, who's authorised to sell what, and where every fact came from. The more the network contributes, the more useful that map becomes to everyone on it.

We take it one industry at a time — starting close to home, in the worlds we know best, and an industry we'd like to give something back to. See the industries we serve →

Now onboarding founding partners

One catalogue. One quarter. One clear result.

Start with one quarter and see the hours saved and time-to-list in your own numbers. If the numbers land, we keep going. If they don't, you keep the cleaned data and the scorecard.