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EnrichBridge

Product-data network · Musical Instruments

Product data,
connected and complete.

EnrichBridge turns messy catalogues into clean, image-complete, rights-controlled records — and connects whoever owns the product data with the retailers authorised to use it.

Pre-launch · now onboarding founding partners

EnrichBridge connects contributors to retailersBrands connect to EnrichBridge directly, and other brands connect through a distributor. EnrichBridge — the neutral product-data layer that enriches data, controls rights and permissions, holds the product graph and syndicates — sends entitled, enriched data out to dealer storefronts, marketplaces and independent retailers. Retailers can also pull entitled data back from EnrichBridge.brand-directdistributor-ledentitled data outretailers can also pull entitled databrandbranddistributorthe bridgeEnrichBridgeenrichrights & permissionsproduct graphsyndicateneutral product-data layerdealer storefrontmarketplaceindependent retailercontributors on one side · the retailers entitled to use the data on the other

EnrichBridge connects brand catalogues, distributor data and retailer storefronts through one enriched, rights-controlled product data layer.

The problem

Messy product data costs the whole channel time and sales.

The same catalogue gets cleaned over and over, by different hands, at every step — and still arrives at the shelf incomplete. Everyone pays for it differently.

Brands

Your catalogue gets re-keyed, half-entered and out of date the moment it leaves your hands — and every dealer represents you differently.

Distributors

Cleaning and re-formatting product data for each dealer is a cost centre that never ends, and your dealers still can't list fast enough.

Retailers

Incomplete specs, missing images and bad data mean products sit unlisted — while big-box and online giants win on the one thing you were outgunned on.

Built for every channel path

Some brands sell through distributors. Others sell direct. EnrichBridge supports both.

One shared product-data layer keeps records complete, authorised and commerce-ready across the network — connecting the people who own the data with the people who need it to sell.

01

Brand-direct

brandenrich bridgeretailers

Brands publish enriched product data directly to the authorised retailers who sell them — own your records, media, pricing, permissions and data rights.

For brands
02

Distributor-led

branddistributorenrich bridgedealers

Distributors enrich and distribute the catalogues they manage across their dealer network — turn data work into a dealer-enablement service.

For distributors
03

Retailer-pull

retailerenrich bridgestorefront

Retailers access entitled product data from the brands and distributors they sell, and syndicate it to Shopify and marketplaces — compete on data.

For retailers

How it works

From a messy line-sheet row to a shelf-ready listing — sourced at every step.

The same four steps work whether the data comes straight from a brand or through a distributor.

  1. 01

    Contribute

    Bring your catalogue in from wherever it lives — spreadsheets, PDFs, line sheets, an ageing ERP. No clean-up required first.

  2. 02

    Enrich & verify

    Canonical titles, structured specs, categories and images — AI does the heavy lifting, people approve every change, and every value records its source.

  3. 03

    Control rights

    You decide who can see, sell, display and market with your data. Contributors keep ownership; permissions travel with every field.

  4. 04

    Syndicate

    Ship clean, commerce-ready feeds to dealer storefronts, Shopify and marketplaces — so products list in hours, not days.

sample record · illustrative

Acoustic dreadnought guitar

shelf-ready

96%

top wood
solid spruce
brand-supplied
body
mahogany, single cutaway
brand-supplied
electronics
onboard preamp + tuner
rights ok
finish
natural satin
brand-supplied
images
6 photos, sourced
rights ok
gtin
verified
verified

no source, no field — every value cites where it came from.

Get started

The 90-Day Distributor Data Pilot

A fixed-scope, fixed-price proof of value: turn a distributor's — or a brand's — messy product data into clean, dealer-ready, enriched feeds in 90 days, with the hours saved and time-to-list measured in their own numbers.

  1. 01Ingest 1–3 priority brand catalogues
  2. 02Clean & enrich up to 2,000 SKUs, human-approved
  3. 03Attach images & media, with source and rights recorded
  4. 04Score every catalogue for completeness & quality
  5. 05Generate a dealer-ready Shopify / CSV feed
  6. 06Onboard 5–10 dealers and measure the before/after

Trust & your data

Built to be trusted with other companies' data.

A shared product-data layer only works if contributors stay in control. That's the foundation, not a feature.

You own what you contribute

Brands and distributors keep ownership of the data they bring. Raw catalogues are never resold. We build structure on top — you keep your data.

Every value carries its source

Provenance is non-optional. Each field records where it came from and who approved it, so you can always see — and trust — what's on the shelf.

You control how it's used

You decide who can see, sell, display and market with your data — grant what you want, to whom you want, and change it any time.

Why now

The tool is the on-ramp. The product graph is the destination.

Cleaning catalogues is the start. The lasting value is the structure that accumulates underneath — how products relate, what's compatible, who's authorised to sell what, and where every fact came from. The more the network contributes, the more useful that map becomes to everyone on it.

We start in Musical Instruments and take it one industry at a time — an industry that made us, and one we'd like to give something back to.

Now onboarding founding partners

One catalogue. One quarter. One clear result.

Start with a 90-day pilot and see the hours saved and time-to-list in your own numbers. If the numbers land, we keep going. If they don't, you keep the cleaned data and the scorecard.